OVER A CENTURY AGO, PINELAWN MEMORIAL PARK'S FOUNDER, WILLIAM H. LOCKE, JR MADE
A PROMISE TO BUILD A MEMORIAL PARK OF REMARKABLE MAGNIFICENCE, WHERE EVERY EFFORT WOULD BE MADE TO IMPART AN AIR OF CHEERFULNESS AND TRANQUILITY TO ALL. TODAY, THIS PROMISE HAS BEEN, AND IS BEING, MORE THAN FULFILLED WITH THE ADDED BENEFIT OF TRUE AFFORDABILITY TO ALL.
"The policy of Pinelawn is, and will be, to make it as beautiful and as tasteful as possible. Not merely by giving careful attention to all lawns, roads, foliage and flowers, and individual
memorials but by developing a comprehensive park plan adapted to the size and resources
of Pinelawn ... by which beauty of each part will be designated to contribute to the beauty of the whole"